Job Information
About the Position
Introduction
Werfen
Werfen is a growing, family-owned, innovative company founded in 1966 in Barcelona, Spain. We are a worldwide leader in specialized diagnostics in the areas of Hemostasis, Acute Care Diagnostics, Transfusion, Autoimmunity, and Transplant. Through our Original Equipment Manufacturing (OEM) business line, we research, develop, and manufacture customized assays and biomaterials. We operate directly in 30 countries, and in more than 100 territories through distributors. Our Headquarters and Technology Centers are located in the US and Europe, and our workforce is more than 7,000 strong.
Our success comes from a specific focus in these rapidly evolving diagnostic areas, our commitment to customers, and our dedication to innovation and quality. We’re passionate about providing healthcare professionals with the most valuable and complete solutions to improve hospital efficiency and enhance patient care.
Overview
Job Summary:
The Director of Sales, Business Unit is responsible for national sales, budgeting, and expenses management within Werfen's North American Commercial Operations for their assigned Business Unit. In this high-level leadership position, the Business Unit Director will influence, develop, and implement long-term strategies and key performance indicators. This role requires high levels of collaboration with internal customers as well as field-based peer departments.
Responsibilities
Key Accountabilities:
Develop and implement the national sales and business strategy for the Transfusion Business Unit, ensuring alignment with Werfen’s overall corporate objectives and long-term growth strategy.
Lead, motivate, and develop a high-performing national sales organization to expand Werfen’s Transfusion customer base and drive market share growth across blood banks, donor testing centers, and hospital transfusion laboratories.
Recruit, train, and manage People Leaders and field sales teams to achieve sales targets, ensure effective territory coverage, and promote consistent execution of strategic initiatives.
Collaborate closely with Corporate Accounts and the Contracts Department to develop, negotiate, and manage long-term partnerships with key health systems, Integrated Delivery Networks (IDNs), and blood collection organizations.
Partner with Marketing and Global Business Unit teams to execute product launches, align messaging, and optimize go-to-market strategies for Werfen’s Transfusion portfolio.
Develop and monitor Key Performance Indicators (KPIs) for sales performance, customer engagement, and operational efficiency, holding the team accountable for consistent execution and results.
Provide leadership in forecasting, budgeting, and expense management, ensuring alignment with national goals and adherence to Werfen financial and compliance policies.
Gather and communicate field-level market intelligence, competitive insights, and customer feedback to inform product strategy, pricing, and long-term planning.
Ensure full compliance with Werfen policies, quality standards, and industry regulations while fostering a culture of integrity, collaboration, and continuous improvement.
Represent Werfen’s Transfusion business externally at trade shows, professional associations, and key industry forums to strengthen brand presence and relationships.
Networking / Key Relationships:
The Director of Sales, Business Unit - Transfusion will interface regularly with key internal and external stakeholders, including:
Commercial Operations – to align field sales execution with strategic objectives and resource planning.
Client Services – to ensure customer satisfaction, timely issue resolution, and service excellence.
Finance – for accurate forecasting, budgeting, and performance tracking.
Quality & Regulatory Affairs – to ensure compliance across all Transfusion products and programs.
Operations & Supply Chain – to coordinate product availability and order fulfillment.
R&D and Technology Centers – to support product innovation and sustainment of the Transfusion portfolio.
Strategic Business Units (Marketing & Worldwide Service) – for global alignment, product lifecycle management, and field service strategy.
Information Technology – to enhance CRM systems, analytics, and reporting capabilities.
Qualifications
Minimum Knowledge & Experience required for the position:
- Bachelor’s degree in business, Engineering or Biomedical Engineering or related field, or equivalent experience required. Master's Degree Preferred.
- Minimum of 7 years’ experience in sales management capacity required.
Management has the discretion of substituting relevant work experience for a degree and/or making exceptions to the years of experience requirement.
Skills & Capabilities:
- Advanced organizational positioning skills
- Strategic business planning, with the ability to execute tactically
- Proven ability to drive for results
- Highly accountable, strong leadership with superior knowledge of management methodologies
- Ability to effectively manage multiple priorities while driving results in a fast paced and deadline driven environment
- Ability to cross-functionally work on projects that significantly impact the overall success of an organization
- Extremely strong communication skills with the ability to influence varying roles across the company
- High level of decision-making ability
- Strong business acumen
Travel Requirements:
- Up to 50% travel.
If you are interested in constantly learning and being challenged on a daily basis we encourage you to submit your resume or CV.
Werfen is an Equal Opportunity employer and is committed to a diverse workplace. Werfen strictly prohibits unlawful discrimination, harassment or retaliation based upon an individual’s race, color, religion, gender, sexual orientation, gender identity/expression, national origin/ancestry, age, mental/physical disability, medical condition, marital status, veteran status, or any other protected characteristic as defined by applicable state or federal law. If you have a disability and need an accommodation in relation to the online application process, please contact NAtalentacquisition@werfen.com for assistance.
We operate directly in over 30 countries, and in more than 100 territories through distributors. Annual revenue is approximately $2 billion and more than 7,000 employees around the world comprise our Werfen team.
www.werfen.com